SPORTS · FITNESS · WELLNESS
Sports communities are the most prescriptive.
Athletes naturally recommend their gear, whey, running shoes. In passion, word-of-mouth is the norm. Social Pay turns this norm into a measurable acquisition channel.
MODEL PROJECTIONS
What Social Pay aims for in your sector.
72%
share rate
model assumption · post-purchase
2.8×
ambassador LTV
model assumption · sports loyalty
+48%
12-month repurchase
model assumption · vs. paid acquisition
3.8×
net ROI
model assumption · vs. Meta Ads
Indicative estimates based on our model's assumptions, not observed results.
THE SECTOR CHALLENGE
Acquisition channels for sports · fitness · wellness brands.
Meta CPA €50-100 in sports nutrition, sneakers, equipment
Athletes are your ambassadors: organic and credible
Creator-athlete dependency: huge cost
Measured community micro-influence with attribution
Referral programs neglected by communities
Instant card cashback: compatible with reward-driven mindset
Difficulty monetizing running/training groups
Every active member becomes tracked recruitment source
WHY IT WORKS
The product built for sports · fitness · wellness.
Community = channel
Running clubs, fitness teams: passion is shared as a team.
Credible prescribers
An athlete recommending their whey has more credibility than an ad.
Extreme loyalty
Athletes stay loyal to what works for them, and recommend it.
Prescriptive products
Supplements, coaching, gear: everything explained between enthusiasts.
Viral challenges
Boosted cashback campaigns on Marathon, Hyrox, Ironman.
Recurring nutrition
Proteins, vitamins = monthly repurchase = snowball sharing.
Ready to turn every order
into an acquisition channel?
Book a 60-minute audit with a growth expert. We'll deliver a quantified projection and a tailored integration plan.
- Free audit of your checkout funnel
- Personalized revenue projection
- Live back-office demo in 60 minutes
- No commitment