BENCHMARKS DU SECTEUR
Les marques du secteur qui ont adopté Social Pay.
0%
share rate
highest in our portfolio
0.0×
ambassador LTV
ultra sports loyalty
+0%
12-month repurchase
vs. paid acquisition
0.0×
net ROI
vs. sports Meta Ads
LE DÉFI DU SECTEUR
Les canaux d'acquisition pour les marques sports · fitness · wellness.
Meta CPA €50-100 in sports nutrition, sneakers, equipment
Athletes are your ambassadors: 100% organic, 100% credible
Creator-athlete dependency: huge cost
Measured community micro-influence with attribution
Referral programs neglected by communities
Instant card cashback: compatible with reward-driven mindset
Difficulty monetizing running/training groups
Every active member becomes tracked recruitment source
POURQUOI ÇA MARCHE
Le produit taillé pour sports · fitness · wellness.
Community = channel
Running clubs, fitness teams: passion is shared as a team.
Credible prescribers
An athlete recommending their whey has more credibility than an ad.
Extreme loyalty
Athletes stay loyal. LTV ×2.8 on referred customers.
Prescriptive products
Supplements, coaching, gear: everything explained between enthusiasts.
Viral challenges
Boosted cashback campaigns on Marathon, Hyrox, Ironman.
Recurring nutrition
Proteins, vitamins = monthly repurchase = snowball sharing.
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into an acquisition channel?
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