We're building the infrastructure for organic commerce.
Social Pay was born from an observation: e-commerce brands spend 30-50% of their margin on Meta and Google. We wanted to offer an alternative that respects their best asset — their own customers.
Already adopted by brands redefining commerce
Give brands back the power of their customers.
For 15 years, online commerce has been built on the Meta + Google duopoly. Brands pay to reach their own customers, over and over, at CPMs doubling every 18 months.
Meanwhile, the most powerful channel in commerce history — word-of-mouth — has been ignored. Why? Because classic referral tools are broken: signup friction, IBAN collection, manual payouts, activation rate below 2%.
Social Pay fixes all of this. By integrating referral into the checkout itself, paying cashback directly on the payment card, and offering merchants reliable first-party tracking, we unlock the first truly scalable acquisition channel since Facebook Ads.
Our vision: make post-purchase sharing a European e-commerce standard by 2027. Every order becomes an opportunity. Every customer, an ambassador. Every brand, a community.
What guides every decision.
Performance first
We sell an acquisition channel, not marketing. Every euro spent with Social Pay must generate measurable sales.
Customer obsessed
Our merchants are our partners. We build with them, not against them. Daily feedback, public roadmap.
Hybrid team
Finance, payments, growth, product. A team that understands the e-commerce problem end-to-end.
Built in Europe
Paris · Lisbon · Berlin. A European fintech, for European brands, with European compliance.
Ready to turn every order
into an acquisition channel?
Book a 30-minute audit with a growth expert. We'll deliver a quantified projection and a tailored integration plan.
- Free audit of your checkout funnel
- Personalized revenue projection
- Live back-office demo in 30 minutes
- No commitment, guaranteed results in 90 days